Inspire Marketing, LLC

Entries from January 2012

Pay-for-Performance Agency Model Starts to Gain Steam | Agency News – Advertising Age

January 31st, 2012 · No Comments · Advertising Agency Management, Consumer marketing, Industrial Marketing, Lead management

Reviewing your Ad Agency’s performance should be done frequently and honestly.   Now the Pay for Performance model will make that easier.  Get help with an expert eye on all the costs associated with your advertising and marketing – not just media buying. Pay-for-Performance Agency Model Starts to Gain Steam | Agency News – Advertising Age.

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Get a fresh look at your marketing 2012

January 7th, 2012 · No Comments · Advertising Agency Management, Consumer marketing, Industrial Marketing, manufacturing marketing

Clients contact me with marketing challenges and questions because they know they have a problem but they aren’t sure how to fix it.  Looking for answers internally can be problematic.  The very staff that would report to the C-suite with the answers are biased toward their decisions. Decisions being made from all areas of the [...]

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